KEY RESPONSIBILITIES
Data Analysis & Operations
- Write, optimize, and maintain complex SQL queries on Customer Data Platform (CDP) to extract, transform, and analyse large datasets for business insights and decision-making.
- Handle ad-hoc data extraction and perform exploratory analysis to proactively recommend data-driven improvements.
- Support CRM team in target segmentation, campaign setup, performance tracking, and identifying opportunities to optimize loyalty and marketing programs.
BI & Reporting
- Develop and maintain automated dashboards and reports using BI tools (e.g., Power BI, Tableau, Looker, or equivalent).
- Develop reporting automation solutions using Power Automate, Python, or similar tools to support reporting requirements beyond the capabilities of BI platforms.
- Maintain & optimize reporting pipelines to ensure reliability, and scalability.
Automation
- Design, develop, and maintain ETL pipelines and automated workflows to ensure reliable, efficient, and stable day-to-day data operations.
- Create automation solutions for recurring ad-hoc requests to streamline business processes and improve operational efficiency.
Collaboration & Communication
- Work closely with the business to translate reporting requirements into robust data pipelines and dashboards.
- Prepare clear presentations, communicate data insights to stakeholders, and effectively address questions to support data-driven decision-making.
- Collaborate with IT and data teams to improve data infrastructure performance and ensure data availability.
QUALIFICATIONS & SKILLS
Required
- 2+ years of experience in data analytics, business intelligence, or related roles.
- Strong proficiency in SQL and working with large, complex datasets.
- Hands-on experience with at least one BI tool (Power BI is preferred).
- Experience using Python or R for data processing, automation, or analysis.
- Strong analytical and problem-solving skills.
Preferred
- Experience working with on-premises data warehouses (e.g., PostgreSQL).
- Be able to work with ETL/ELT processes, data pipelines, or data modelling.
- Exposure to data engineering practices and large-scale data infrastructure.

